How to Create the Perfect Christmas Real Estate Greeting Card with a Professional Flair
Christmas is a magical time of year - and as a real estate agent, there’s no better way to spread the festive cheer than with an eye-catching greeting card. Whether you’re sending greetings to clients or showing appreciation for colleagues or prospects, creating a perfect holiday real estate greeting card can help put your brand in the spotlight and give everyone something special to remember this season. Read on for our helpful guide on crafting the perfect Christmas real estate greeting cards that truly show your personal touch!
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'Tis the season of giving, and as a real estate agent, you know your clients appreciate thoughtful gestures like business holiday cards. Showcasing your professional tone while still infusing it with a festive spirit can be tricky to achieve but with the right creative direction, you can make an unforgettable impression this Christmas. We’ve compiled helpful tips on how to create that perfect card that will delight your clientele!
First things first! Let’s start with the “WHY”…
Sending realtor holiday cards is a great way to stay connected with your clients and build lasting relationships. It’s a personal and thoughtful gesture that shows you care about them and their well-being. Not only will they appreciate the extra effort, but it can also help build trust and loyalty.
Here are 5 Reasons Why Sending Realtor Holiday Cards is a Great Way to Connect with Clients:
1. Remind Clients You Care: Sending a card during the holidays is a great way to remind your clients that you are thankful for their business and want to stay in touch. It’s also a great way to show that you value their business.
2. Stay Top of Mind: Sending a card during the holidays helps to keep you on top of mind with your clients, prospects, and colleagues. It’s a great way to stay connected and up-to-date with them and ensure that they are thinking about you and your services.
3. Show Off Your Professionalism: Real Estate holiday cards are a great way to show your clients that you are a professional and take your job seriously. They also show that you care about your clients and want to stay connected.
4. Make a Lasting Impression: Sending a card during the holidays is a great way to make a lasting impression with your clients. It can help to create a positive memory and remind your clients of why they chose you as their realtor.
5. Start the New Year Right: Sending a card during the holidays is a great way to start the new year off right. It’s a great way to build relationships and ensure that your clients are looking forward to working with you in the coming year.
Who should I send real estate holiday cards to?
When it comes to real estate holiday cards, the most important people to send them to are your current clients. These are the people who have trusted you with their real estate needs and sending them a holiday card is a great way to show your appreciation, especially if you are currently working on their projects.
You can also consider sending cards to your past clients, as it is a great way to stay in touch and let them know you are thinking of them.
In addition to your current and past clients, you may also want to consider sending real estate holiday cards to prospects and colleagues. This can be a great way to introduce yourself and let them know you are available for their real estate needs.
You must use the card as an opportunity to wish them a happy holiday season and let them know you look forward to working with them in the future.
No matter who you choose to send real estate holiday cards to, the key is to make sure you are sending them in a friendly, professional manner. A real estate holiday card is a great way to show appreciation for their business and remind them of you and your services in the coming year. It doesn’t have to be an expensive gift but sending out a card during the holidays is an excellent way to set yourself apart from other real estate professionals.
How do I order real estate Christmas cards?
Sharing holiday cheer with your real estate clients is a great way to show them that you care. And what better way to do that than by sending them real estate Christmas cards? Whether you’re looking for a classic card design or something more unique, there are plenty of options available to customize your real estate Christmas cards to suit your brand and message.
When ordering your real estate Christmas cards, it’s important to consider the size, shape, style, and color of your card. Think about the type of card design that best reflects your brand and message, and make sure to include any personalized notes or messages that will make your card stand out from all the rest.
Once you’ve chosen the perfect card for your real estate business, it’s time to place your order. You can easily place your order online with a local printing company or an online card provider. This way, you can ensure that your clients will receive their real estate Christmas cards on time this holiday season.
In our experience, there are many local and online printing companies that can help you with this, just to mention a few, we have Postcard Mania, Prospect Plus, (what I like about Prospect Plus is that they also offer targeted mailing list by Geographic, Demographics, lifestyle, and interest), or you can customize postcard templates in platforms like Zazzle or Canva.
But most Real Estate Agents already have a marketing platform provided by their brokerage, my recommendation is to work with what they already have so they can keep all their marketing efforts in one place. It’s easier to track that way!
Most real estate professionals are empowered by the Brokerloop technology, a Marketing Platform and Social Network for the industry. I have to say, I've found an amazing resource in the Brokerloop Platform that enables me to easily create beautiful holiday postcards. Plus, I can send these postcards precisely to my target audience via their integrated geographic mailing list--all while conveniently tracking each recipient from home. Even better, the QR Code feature helps me showcase my work and capture leads with ease! The postcards are affordable too; for just $1.25 I can get them sent out ASAP, though there is a minimum of 50 orders when it comes to Direct Mail.
Many of my clients are already users of the Brokerloop platform but for those who are not, you don’t need a PRO account you can sign up and pay as you go.
When to Send Out Your Business Christmas Cards
The key to successful holiday card mailing is timing. You want to make sure that your cards arrive in people’s hands before the rush of the holidays, so they have time to read them without feeling rushed or overwhelmed by other tasks.
As a general rule of thumb, you should aim to send out your cards around two weeks before Christmas Day.
This gives you plenty of time for them to arrive in people’s mailboxes around the same time as other festive cards and decorations but also allows them enough time to respond before everything gets too hectic.
In addition, sending out cards early enough ensures that people don’t forget about you when looking for real estate services over the holidays. There may be several agents competing for their attention at this busy time of year – making sure yours stands out from the crowd is essential!
Tips and Ticks for Writing and Designing Your Cards
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It can seem tricky trying to come up with what kind of message to put on your holiday cards without any knowledge of someone's religion, but you don't have to worry! There are plenty of holiday messages that can be universally accepted, like “From our family (or company) wishing yours happy holidays” or even just warm holiday wishes that make it clear the sentiment is felt no matter if their holiday is Hanukkah, Christmas, or Kwanzaa.
Here are five examples of holiday wishes to get you started.
1. Wishing you peace, joy, and success this holiday season.
This message is perfect for real estate agents who want to keep their card professional but still warm and inviting. It conveys good wishes without getting too personal or religious.
2. We are thankful for the opportunity to work with you this year and we hope that this season brings many blessings into your life.
This message expresses gratitude for the client-agent relationship while also wishing for good fortune in their life generally speaking. It’s heartfelt but still professional enough for business purposes.
3. May your holidays be filled with warmth and joy, as well as lots of luck and prosperity in the new year!
This one is great because it captures both the spirit of the holidays as well as looking forward to 2023. Plus, it’s worded in a way that expresses enthusiasm without being too cliche or cheesy—perfect when sending out corporate holiday cards!
4. Wishing you all the best this holiday season and ALWAYS!
The holidays are all about spreading love and kindness so why not extend those same sentiments toward customers? This message is simple yet sweet—the perfect pick if you don’t want something too long or over-the-top on your card!
5. Have a wonderful winter filled with love, laughter, and lots of cheer!
This one captures everything from cozy winter evenings spent indoors by the fire (love) to family gatherings (laughter) and festive decorations (cheer). Again, it’s a great combination of sentimentality without being too overbearing or sappy—ideal for any real estate agency’s Christmas card needs!
You can customize these holiday messages to make them more personal and add your company logo to make them even more special. You can also use these messages for Hannukah and New Year’s cards. When it comes to real estate holiday cards, it’s important to be professional yet friendly.
No matter what type of message you choose to include in your real estate holiday cards, make sure it reflects who you are as an agent and resonates with each individual client or contact on your list. With these five creative messages as inspiration, we hope you find something perfect for each person receiving one of your cards this season! Wishing everyone happy holidays from Signday!
